2 min read
Is Going Cheaper the Better Option?
Recently, I was talking to a business person and the topic came up about the cost of marketing. The comment that came back was the...
3 min read
3 Tips on What to Include in Your Business Plan
You have this great business idea and you want to go for it and make your dreams a reality. You have been told by friends and family,...
3 min read
Planning for the Future
Unfortunately, Covid 19 is not the last crisis that businesses will have to face. Crises are becoming just one of the many factors that...
2 min read
Survival of the Fittest
Covid 19 has highlighted the vulnerability of small and medium businesses and subjected them to the principles of Darwinism. The fit...
4 min read
3 Business Resources That Are Alberta's Best Kept Secrets
Whether you are a start-up try to get your business off the ground or an existing business looking to develop its market, these 3...
3 min read
If It Bleeds, It Leads
If it bleeds, it leads is an aphorism attributed to the news industry. Basically, it is saying that the general public are more...
2 min read
Assessing Your Current Product/Service Offering: Question 3
Question 3: Do you know what stage in the life cycle your product or service is in? All products and services follow the product life...
4 min read
Why Did So Many Small Businesses Get Into Trouble So Fast At The Start Of The Covid – 19 Pandemic
Sitting here waiting for life to get back to normal or at least whatever the new normal is, I find I have a lot of time to contemplate...
2 min read
Are You Maximising The Knowledge Within Your Business?
When I was a child my parents, like many other parents I’m sure, always told me that I could do anything I put my mind to. I didn’t...
4 min read
Who Will Survive and Who Will Fail? Part 1 of 3
There has been a lot of talk lately about the potential for a global recession in the near future from which North America would not be...